SHOWBIZPLUSng can authoritatively report that it was truly the gathering of stars in Lagos recently
when national telecoms carrier, Globacom, unveiled a unique motivational
campaign and theme song to mobilise nationwide support for Nigeria's
participation at the World Cup in Brazil in June.
The occasion which also saw the unveiling of a
first-of-its-kind online reality show, hosted on Google+, was graced by
Nigeria’s musical stars including Flavour, M.I., Naeto C, Omawunmi, Waje and Nollywood star, Chioma
Akpotha.
The musicians,
who are Glo ambassadors, also performed in the campaign which was aptly tagged Go
Ahead Super Eagles.
Also in attendance were Nigeria's football icons, Christian
Chukwu, Jay Jay Okocha and two former African Players of the Year, Kanu Nwankwo
and Victor Ikpeba.
The campaign
combines a series of energetic television commercials including Unstoppable
which inspires the Super Eagles to conquer the World in Brazil in June 2014,
the Football Music Video featuring MI and Flavour, a video rendition of the
Nigerian National Anthem and Football United.
The Go
Ahead Super Eagles campaign, aimed at galvanising Nigerians to cheer the Nigerian
team, the Super Eagles to victory at the World Cup, also features
special songs for the Super Eagles including Power to Win,
rendered by MI and Flavour; Remember Me by P-square and a medley
of popular football songs by various Globacom ambassadors including Burna Boy,
MI, Omawunmi, Waje, Sammy Okposo, Bez and Sani Denja.
The preview of
the video and audio materials drew vibrant applause from the crowd which also included journalists,
football administrators, Nigerian Supporters
Club, Glo subscribers and others who graced the occasion.
Speaking at the
event, M.I. who could not conceal his excitement over the quality of the
campaign, enthused that he was proud to be associated with Globacom,
expressing optimism that the newly unveiled materials would help spur Nigeria
to unprecedented heights at the Mundial.
Also speaking,
Head of Operations, Globacom, Mr. Bisi Koleoso, stated that
Nigerians could get the
Super Eagles Anthem as their caller tunes by sending, Tune 070033 to 7728 via
sms.
The Glo Online
Reality Show will be built around the Super Eagles and will involve exclusive
player interviews and behind-the-scene online coverage of the Super Eagles’
exploits before, during and after the mundial.
Google, with whom Globacom is partnering to
activate the online leg of the campaign, said through its Country Manager, Mrs. Juliet
Ehimuan-Chiazor, that the telecom
company had leveraged the power of technology to mobilize support for
the Super Eagles.
"Google is glad to be a part of this
vision," she said.
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