 |
| Davido with his Headies plaque |
MTN established itself as the best promoter of the
Nigerian Music industry, last week, when its brand ambassadors stole the show,
by winning not less than six awards, at Nigeria’s biggest indigenous awards ceremony;
the Headies Awards 2013. The event was held at the prestigeous Oriental Hotels,
in Lagos, on Thursdays. In recognition of their hard-work and contribution to
the music industry, in the year under review, Davido, Iyanya, Praiz, and KCEE
were rewarded in different categories, for their extraordinary talents, at the foremost
musical award.
Davido bagged two awards for Best R & B/ Pop Album and
Hip Hop World Revelation, as a reward for his successful album, entitled O.B.O.
Asides that, the talented artiste recorded overwhelming sales and downloads on
MTN Callertunez.
KCEE, another MTN ambassador, won the award for Song of
the Year for ‘Limpopo’, a song that was regarded as an instant hit, a couple of
weeks after it was released.
MTN Project Fame graduates were also given a
well-deserved recognition at the award ceremony. Both Iyanya and Praiz won the
awards for Artiste of the Year and Best Vocal Performance respectively. The
awards are symbolic of the continuous dominance of the talent-hunt platform, as
Nigeria’s most productive TV reality show and musical academy.
Meanwhile, MTN-sponsored the award for the Best Downloaded
Callertune of the Year, won by Harrysong, for his tribute song written to
celebrate late Nelson Mandela, who was laid to rest earlier this month. The
song entitled ‘Mandela’ had over a million downloads within 48 hours of its release on the MTN callertunez platform to
confirm the brand’s commitment to assisting artistes in maximizing their gains
and curbing piracy by providing a viable electronic distribution channels for
original work. In recognition of his ingenuity, he will be at the Grammy
Awards, courtesy of MTN.
MTN had a great 2013. Considering the rate of concerts
and the number of attendance during its events, the brand’s recognition could not
have come at a better time.
For instance, MTN ‘Loud in Naija’, which held across six
cities, distributed along the major geopolitical zones of Nigeria, succeeded in
entertaining not less than 5 million Nigerians in Lagos, Ibadan, Abuja, Port
Harcourt, Ilorin and Owerri where the brand’s superstars like Davido, Wizkid,
Iyanya, Tiwa Savage, Don Jazzy, Chidinma, Sound Sultan, Banky W., Jaywon,
Waconzy and many more featured. The
achievement recorded in 2013 is a mirror of what the company has in stock for
its customers in 2014.
No comments:
Post a Comment