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Friday, January 10, 2014

Why we are changing from Analog to Digital TV- DG NBC, Emeka Mba







DG, NBC, Emeka Mba
Towards achieving a comprehensive and hitch free digitalisation of Nigeria's TV stations from analog to the globally trending digital platform, the highly focused and visionary leadership of the National Broadcasting Commission (NBC) said yesterday in Abuja that it would require about N68billion to accomplish the Digital Switch-Over (DSO) as directed by the International Telecommunications Union (ITU). 
It is irrevocably committed to achieving the July 17th, 2015 deadline set by the global telecoms body, the NBC said, at the well attended press conference.
Its amiable and cerebral Director General, Emeka Mba, said the agency has put the necessary machinery in motion to achieve DSO for Nigeria, before the expiration date, so that any shortcomings would have been addressed before the ITU’s deadline. He said Jos, the capital of Plateau State, has been chosen to run the pilot of the project’s implementation expected to happen in June.
According to him, Jos was chosen because it has the complements of a mixed bag of both private and public broadcast stations that this will happen in June.

He said: ”Digital switchover is a huge programme that requires a lot of funding. This perhaps explains the slow speed of DSO in most African countries. “We are exploring creative ways of generating the funds. We are looking at government, we are working towards raising funds from the private sector too through licensing. We are also looking at getting a portion of the funds that will come from the digital dividends expected to come from freeing spectrum for telecoms.” The DG said DSO provides both challenges and opportunities for players in the industry as, according to him, it will send people who cannot think outside the box out of business while opening up new vistas of business opportunities for the country.
He said DSO is a gradual process that couldn’t be achieved overnight, adding that in the light of the huge geographical spread of the country, satellite technology will inevitably be used. Pursuant to this, he said the agency has started discussions with NigComSat, Nigeria’s satellite firm, and other foreign satellite service providers towards achieving a hitch free DOS. Read the full interview next week on this blog and Entertainment Express newspapers. It promises to be explosive

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