Few months after the grand opening of her acting school, Royal Arts Academy, leading female film producer, Emem Isong is poised to dazzle Nollywood again with double world premieres under one roof. This Sunday evening, Isong and the duo of Uche Jombo and Desmond Elliot will be storming the posh Silverbird Cinemas, Victoria Island, Lagos, with Bursting Out and Holding Hope. While Isong, single handedly produced the former flick, she collaborated with Jombo and Elliot, on the latter. According to her, Bursting Out, is a romantic comedy that sensationally treats contemporary issues, on a lighter note, while Holding Hope, dwells on the dreaded disease, cancer. “The former is a romantic story that will make you laugh and laugh, while the latter is a very serious story that treated painfully, the issue of cancer. In fact, it’s a tragic story about the vicissitudes of life and a dying mother’s love for her only son. Both movies will make you laugh and cry, meaning there is a balance for our entire invited guests coming for the premieres,” she maintained.
Bursting Out, starred Genevieve Nnaji, Majid Michael, Omoni Oboli, Susan Peters and Uti of the Big Brother fame. The quartet of Uche Jombo, Desmond Elliot, Nadia Buari and Ngozi Nwosu thrilled in Holding Hope, which was shot in both Lagos and New York, respectively. The anticipated evening of fun, relaxation and high-level networking, which is strictly by invitation, will begin with a Red Carpet at exactly 4.30pm. The premieres proper, will kick off at 7pm, with Bursting Out, jointly directed by Daniel Ademinokhai and Desmond Elliot. Shedding more light on the premieres being proudly powered by her Royal Arts Academy, Isong, with over 20 blockbusters to her credit, disclosed that they have concluded plans to embark on a seven-city tour with both movies immediately after the Sunday outing. “We have concluding arrangements with our foreign partners to storm London, Houston, New York, Toronto and Accra with these movies between now and early 2011. We also want to have follow up premieres in Abuja and Port-Harcourt soon. The aim of all these is to create the much needed awareness for these films before releasing them on DVD, courtesy of Royal Arts Academy. It is always good to promote good and exceptional productions and that is what we have decided to do with these two movies. Nollywood is now a global force and institution that the world looks up to and we must keep sustaining that tempo with great works and special premieres,” she hinted.
On why she and her partners are premiering two films same day, under one roof, the Theatre Arts graduate of the University of Calabar, reminded us that this outing will not be the first time they would be embarking on such projects. “Remember that last year, Desmond, Uche and I, premiered two blockbusters, Guilty Pleasures and Nollywood Hustlers same day, under one roof and same venue. And it was a huge success, we decided to leverage on that success for another great outing this Sunday. It’s our style and we want to keep leveraging on it because it works effectively for us”, she disclosed.
Meanwhile, VIP tickets for the two-in-one premiere that is currently serenading Tinsel town are also available on special requests. The dress code for the event is glamourous.
No comments:
Post a Comment